Marketing Toolkit

As a marketer or product manager, you can find useful approaches on market segmentation, strategic pricing, and other topics using the toolkit tag.

Leadership and Strategy

In addition to content on developing key leadership competencies such as building a tolerance for ambiguity, you can find strategy case studies looking at companies like GE and Starbucks.

Running

You can learn a lot about how people approach their careers by looking at how they approach their hobbies. Running is such an important part of my life that I have created a separate blog for it, Predawn Runner. Whether you are recreational or competitive, I welcome you to join me there in discussing how we fit running into an already-full life.

Training

Greg Strosaker has received top-notch training from the likes of GE, McKinsey, and Bain and Company during his professional career.

2007 GE Advanced Marketing Management Seminar (Crotonville, NY) (with content from McKinsey)

2005 – 2006 GE Advanced Materials Industry Manager Training (Pittsfield, MA) (with content from McKinsey and Bain and Company)

2002 GE Manager Development Course (Crotonville, NY)

1999 GE New Manager Development Course (Crotonville, NY)

1996 – 1998 GE Edison Engineering Program (Cleveland, OH)

1999 Master of Engineering (Practice-Oriented) from Case Western Reserve University (in conjunction with their Weatherhead School of Management)

1996 Bachelor of Science in Mechanical Engineering from Case Western Reserve University

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About the Author

Hi, I'm Greg Strosaker, an innovative marketing executive and business leader, father to three boys (one with autism), accomplished marathon runner, husband to a pediatrician, amateur economist, and downright aspiring sommelier. Welcome to my state of Constant Cogitation.
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