Marketing Toolkit

As a marketer or product manager, you can find useful approaches on market segmentation, strategic pricing, and other topics using the toolkit tag.

Leadership and Strategy

In addition to content on developing key leadership competencies such as building a tolerance for ambiguity, you can find strategy case studies looking at companies like Nike and Starbucks.

Running

You can learn a lot about how people approach their careers by looking at how they approach their hobbies. Running is such an important part of my life that I have created a separate blog for it, Predawn Runner. Whether you are recreational or competitive, I welcome you to join me there in discussing how we fit running into an already-full life.

Category Archives: Leadership

The 10 Natural Laws of Blogging: Observations from a Novice

By Greg | Published: November 13, 2009

A full 5 posts into my blogging career (OK, maybe “hobby” is a better word), here are the 10 lessons I have learned. Therefore, they must be “natural laws”, unbreakable no matter what the effort. I am sure at least 3 of them are wrong, and I’ve missed another 5 or more. Please feel free to add or challenge as you see fit.

Also posted in Marketing | Tagged blogging, career, Marketing | 4 Comments

Leading from the Trenches – 5 + 2 Tips for Standing Out on Any Project

By Greg | Published: November 7, 2009

Taking basic steps such as being prepared for a meeting and working to achieve team consensus, plus speaking up at team gatherings and acting as the occasional contrarian, allows you to display your leadership talents as an individual contributor on a project.

Posted in Leadership | Tagged career, Leadership | Leave a comment

Why All the Clichés about Luck are True, and How to Be One of the Lucky Ones

By Greg | Published: November 7, 2009

This fascinating study from a researcher and psychologist in the UK demonstrates that individuals who consider themselves lucky are far better able to identify and take advantage of opportunities than those who think they are cursed to have bad luck. I find this to be consistent with my own observations and attitudes about life, and that the clichés about luck (“fortune favors the brave,” etc.) are true.

Posted in Leadership | Tagged career, Leadership, Productivity | 1 Comment

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About the Author

Hi, I'm Greg Strosaker, an innovative marketing executive and business leader, father to three boys (one with autism), accomplished marathon runner, husband to a pediatrician, amateur economist, and downright aspiring sommelier. Welcome to my state of Constant Cogitation.